LILA LATORRE

My name is Lidia Herrero Vilches, and my artistic self is called Lila Latorre.

You could say that I’m still in the process of discovering who I am in the art world and what I can truly contribute. For the past seven years, I’ve mainly worked in fashion design. Through my brand, Lila Latorre, I’ve sought to express what I carry inside through artistic garments that have walked the runway. Recently, I’ve been delving into the world of performance art, as I believe it’s the most beautiful and complete way to see and understand the garments I create — since through movement, they come to life and gain meaning. All my creations tell a story, highlighting women, freedom, care for nature, and peace (among other themes).

For years, I’ve held fashion shows both in cities and in rural areas, giving greater importance to the latter, as I find it deeply meaningful to bring art through fashion to people who don’t often have the opportunity to attend shows elsewhere.

And in this way, I also stand for the idea that there are artists in rural areas — and that we want to stay.